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We are
Key Connection

We were born to open doors and create real connections.

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We believe in the power of genuine connections
– the ones that bring people, cultures, and purposes together. Connections built not just on contracts and goals, but on listening, care, and true intention.

We believe that representation goes beyond selling: it means understanding, translating, and valuing each brand, each destination, each story. It means being present. It means building bridges, not shortcuts.

We know the Brazilian market is vibrant, complex, and full of nuances. That’s why we show up—with both a strategic and sensitive perspective. With experience, trust, and a deep respect for others.

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We act as the commercial extension of our clients. We bring together strategy and purpose, business and experience, to transform each stage of the process into a journey of genuine connection.

We deliver not just presence, but a true connection with the market.
To achieve this, we work on two key pillars:

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Strategic Consulting

  • Assessment and Restructuring

  • Training and Development

  • Sales Channel Analysis (B2B and B2C)

  • Loyalty and After-Sales Strategies

  • Partnership with local brands

  • Ongoing Action Plan Review

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Commercial Representation

  • Prospecting

  • Promotion & Sales

  • Negotiation

  • Relationship Management

  • Event Support

  • Ongoing Training and Local Presence

Behind every connection created with purpose, there is a team that believes in the power of the collective. We are four partners with complementary backgrounds in tourism, events, sales, and communication — united by the drive to turn business relationships into genuine partnerships.

Connection with what matters. And it starts with us. 
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Bruna 

Ferraz

Has experience in hospitality, with a career built at Marriott International in leadership roles across events, sales, and marketing. At Key Connection, she applies her expertise to create genuine connections that strengthen businesses and leave a lasting legacy.

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Fernanda

Kodama

With experience in tourism, she has built a career fueled by a passion for culture and human connections, working in luxury agencies and TMCs such as Primetour and CWT. At Key Connection, she transforms her experience into strong partnerships and relationships that go beyond contracts.

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Nanda

Serra

Specialized in luxury tourism, she has worked with companies such as ILTM, Primetour, and Teresa Perez. Passionate about nature and human connections, she sees tourism as a regenerative force. At Key Connection, she transforms this vision into experiences with purpose and impact.

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Valéria

Carneiro

Combining experience in tourism and financial market, she has built a leadership career at companies such as CWT, Primetour, Banco Garantia, and Credit Suisse. At Key Connection, she merges her strategic vision with the purpose of creating valuable encounters and authentic collaborations.

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01

Tailored strategies

Flexible approach and build listening to understand all needs

02

Deep knowledge of the Brazilian market

Deep awareness of local dynamics and opportunities

03

Qualified contact network

Building meaningful connections with professionals and brands aligned with your purpose

04

Active involvement in every project

A close, strategic, and proactive partnership that drives results

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